8 Podcasts Every Small Business Owner Should Listen To
By Matt Reims
Whether you’re a small business owner just starting out or you’ve been at it for a while, it’s never a bad time to seek advice on how to improve. Podcasts are a great resource for a range of small business information that can be used to help manage and grow your organization. We’ve handpicked some of the most useful and well-produced podcasts for small business owners that cover a range of topics. The list includes shows about business finance and accounting, marketing, organization, networking, and inspiration. We hope you find a couple of keepers.
"Beyond the To-Do List"
This podcast focuses on “all aspects of business productivity, getting good work done, and living a good life.” Host Erik Fisher talks to real people in the world of small business to discuss how they implement and manage productivity strategies in both their professional and personal lives. One of the recurring themes that you’ll see in this small business podcast is how the guests learn and grow from their failures. As you hear more stories from small business owners and entrepreneurs, you’ll see that failure is a common thread that weaves across most new business endeavors. In most cases, failure has helped the most successful professionals learn and grow.
"How I Built This"
How I Built This is an NPR business podcast hosted by Guy Raz. Twice per week, Raz interviews entrepreneurial moguls from some of the world’s most well-known brands. These industry interrupters discuss in detail how they started their businesses from the ground up. Each story is captivating and full of business advice and examples of how to overcome business challenges and failures. How I Built This has featured Joe Hebbia from Airbnb, Herb Keller from Southwest Airlines, and Sara Blakely from Spanx, among many others. Each episode is about 30-40 minutes long.
"Accounting Best Practices With Steve Bragg"
As you probably assumed, Accounting Best Practices is hosted by Steve Bragg. Steve is a CPA and accounting author. Although this one can be a little dry at times, Steve is a professional who provides a lot of useful information relevant to small business finance and accounting standards and management.
Accounting Best Practices With Steve Bragg
"Online Marketing Made Easy"
Host Amy Porterfield is a former corporate professional who has authored a range of best-selling marketing courses. She knows her stuff and brings a great deal of knowledge and insight to this small business marketing podcast. The goal of the show is to provide detailed “actionable insight” from experienced marketing and business professionals. Amy provides an excellent base for knowledge and brings on experts who cover a range of relevant topics. You’ll learn about digital marketing essentials like email marketing, social media marketing, webinars, SEO, and more.
"The $100 MBA Show"
Fast Company calls The $100 MBA show a must-listen business podcast, and Forbes says the show provides “revolutionary business training.” The goal of the show, similar to Online Marketing Made Easy, is to provide actionable advice. In this case, the information is focused on operating and managing a business. The host, Omar Zenhom, along with a range of guests from the small business world, provides actual lessons and resources that small business owners and entrepreneurs can use in their daily operations.
"The Tim Ferriss Show"
The Tim Ferriss Show is often ranked the number-one business podcast on iTunes. It is the first business-related show to surpass 100,000,000 downloads. That’s a lot, particularly with so many quality shows to choose from. The reason that this one is so popular is because of its unique format and goals. Unlike other podcasts on our list here, The Tim Ferriss Show covers more than strictly business-related topics. Tim talks with engaging people from all walks of life who share useful tactics, tools, and routines. These lessons will translate into how you manage your business, and how business can be balanced and complemented by life outside of work.
"Knowledge@Wharton"
This business podcast comes from the Wharton School of Business at the University of Pennsylvania. If you’re not familiar with Wharton, it’s one of the most prestigious business schools in the country. Knowledge@Wharton features Wharton faculty and other commentators who discuss finance, innovation, leadership, market research, business trends, and more. The show at times covers topics relevant to larger businesses, but in these cases small businesses can glean insight into how advanced organizations operate.
"The Small Business Technology Show"
Technology is reshaping how we conduct business. Cloud accounting software, automation technology, CRM’s, CMS’s, etc. are making our small business lives easier, more productive, and helping us become more profitable. The Small Business Technology Show keeps you up to date on the latest technology trends that effect small business. The show features guests, case studies, tips, tricks and more. The founders are Australian and themselves entrepreneurs and small business owners.
